The correct approach to the layout of goods due to the psychology of customer behavior is what can increase sales. How to influence the client’s decision and draw his attention to the product? It is known that 7 out of 10 buyers make a purchase decision right in front of the counter, even if it was a planned purchase of a certain product. This is a set of special measures to maximize demand for products and create effective communication between the client and the product, increase brand awareness, and as a result, increase sales. A competent layout of goods is based on the golden principles of merchandising. These rules are used all over the world to increase sales. Goods are placed in stores according to certain rules. How to arrange the layout of goods on the shelves in the store?
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